Individual Action is Not Enough

The Canadian chapter of the World Wildlife Federation produced this cool video/commercial:

Most people try, to at least some degree, to take steps to help the environment. And these small changes, when summed across the whole population, are significant. But still, the collective action of individuals can only do so much — government and industry need to be on board, too. Unfortunately, in the United States, leadership from the federal government has been lacking (and at times, actively impedes) so state and local governments and industry have had to take their own steps. There is some hope, though, that this will change when the Obama administration takes office (I hope to write more on this in a later post).